A show-by-show transaction log for merchandise sales. Use this register as a receipt-level record to reconcile with your Merchandise Revenue Tracker.
Artist / Band Name
Transaction Log
End-of-show Reconciliation
Revenue Summary
Cash Sales Total: ₹ UPI Sales Total (Google Pay / PhonePe / Paytm): ₹ Card Sales Total: ₹
Gross Revenue
Cash Reconciliation
Cash in Drawer (counted): ₹ Less Opening Float: ₹ Cash Sales Net: ₹ Matches Cash Sales Total above? YES / NO Discrepancy (if any): ₹ Explanation of discrepancy:
UPI Reconciliation
UPI App Balance / Screenshot Total: ₹ Matches UPI Sales Total above? YES / NO Discrepancy (if any): ₹
Units Sold by Product
Venue Commission
Notes / Incidents
(Record any issues: items given as comps, damaged goods, disputes, pricing questions from customers)
Best Practices for Merch Table Operations
Setup
- Set up the merch table at load-in, not at doors. You want it ready before the crowd arrives.
- Use a printed price list that is visible from 2 metres away. Confusion about prices slows down sales.
- Hang sample garments if possible. People buy what they can see.
During the Show
- Keep the float money separate from sales revenue.
- Log UPI transactions immediately, it is easy to lose track when it gets busy.
- Have a QR code displayed prominently on the table and on a small standee.
- Pre-count inventory at load-in and immediately after show end.
Payment Handling
- Never put UPI earnings and cash in the same pouch.
- At busy festivals (NH7 Weekender, Magnetic Fields), a second person at the table dramatically increases sales and reduces theft risk.
- If a venue charges commission, do a final count with the venue representative before handing over commission, you need an agreed number.
Comps & Give-aways
- Log every item given away (to band, crew, press, or friends) in the "Comp / Given Away" column. These must be counted so inventory reconciles.
- Treat artist/crew merch as a cost of business, not as unsold inventory.
Register completed by: Date: Countersigned by (Tour Manager / Artist): Date:
Free to use · Part of the Indie Music India toolkit · Updated September 2026